Eventstagram Live At The National Wedding Show

The National Wedding Show, organised by Ocean Media Group, is the UK’s largest wedding fair. Boasting 6 days in February/March and 6 more days in September/October annually it is a must for any future brides or grooms.

Spread across two venues in London and Birmingham it attracts visitors from the length and breadth of the country to see the inspirational ideas provided from the 250 exhibitors.

But the show isn't just an exhibition and includes champagne bars, inspiration sessions and the highly recommended Catwalk show to ensure visitors always have a productive and enjoyable day out!

'Interact With Our Crowd Through Instagram'

The team at The National Wedding Show are always on the lookout for ways to further engage their visitors, as well as building their own presence on social media.

Eventstagram provided the perfect solution. By integrating one of our fully customised slideshows into the permanent backdrop of the Catwalk Show, attendees could interact directly with The National Wedding Show. Exhibitors could gain extra exposure, and The National Wedding Show could build a powerful social media message during the event.

Eventstagram worked closely with the organisers to create a template that not only portrayed their own brands look and feel but also worked with the portrait style 4.5m x 2.5m screen!

'Live Instagram Slideshow'

                

 'Instagram Impact Through Live Event'

1,771 Public 

Photos Taken

3,760 Likes & 

Comments

'Most Liked Instagram Photos'

Photo by @Ciaraelliot

Photo by @katyakatyashehurina

Photo by @s_apapelove

'Instagram Photo Comments' 

Exhibitors and visitors, including many self confessed technophobes, took to the feed in huge numbers throughout the 6 days and voiced their love on Instagram:

“#nationalweddingshow #olympia #weddings #bridesmaids #freebies #samples #woooo!” @rockinthequiff

“b-e-a-udiful dresses! #nationalweddingshow “ @lornaduffield

“Fun day with the girls #thenationalweddingshow#nationalweddingshow” @jackiediss

“Yeah I did get a bit carried way with the feature :)#nationalweddingshow #excitable #techy #bigscreen #pictureinpicture” @jackjones27

'Instagram Growth' 

One of the key reasons for the use of the feed was to build the events following on social media and Eventstagram has certainly done that!

Using Eventstagram has seen a 4319% increase of Instagram photos taken (Spring 2013 vs Autumn 2012)