Tuesday, 4 December 2012

Eventstagram Takeover At Clockenflap Festival, Hong Kong


The Event

Localiiz, one of Hong Kongs largest digital marketing teams, approached us to create a customised Instagram slideshow for the esteemed Clockenflap festival.

The massive music, arts and film festival played host to a number of prestigious artists from all over the world, some of the musical headliners including  Primal Scream, De La Soul and Azealia Banks

With the event lasting 48 hours, the digital marketing team were desperate for the option to only display Instagram photos tagged within the last X hours rather than for the whole event. Based on this request, and also the fact we thought it was a pretty cool feature, we developed this functionality and launched it just in time for the event. (It's now live for you all to see when you create a silver package here

There were over 6,600 photos tagged under the #Clockenflap hashtag and displayed on the live Instagram feed, providing an incredibly impactful message across social media for the Clockenflap brand. 


The Slideshow 


The live Instagram slideshow, powered by eventstagr.am, was a small adaption to our standard theme, with the removal of the eventstagram logo and the addition of the Localiiz logo on the photo page.








The photos were displayed in real time on a huge screen, with the amazing backdrop of Hong Kong's West Kowloon Cultural District.















Photo by @vikkip





Photo by @dannythegreek


The Instagram Photos



Here are some of our favourite Instagram photos taken during the evening:

Photo by @lisak_0116


Photo by @lazycandy




Photo by @dinohongkong

Photo by @chasucks


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