Eventstagram Live At The National Wedding Show

The National Wedding Show, organised by Ocean Media Group, is the UK’s largest wedding fair. Boasting 6 days in February/March and 6 more days in September/October annually it is a must for any future brides or grooms.

Spread across two venues in London and Birmingham it attracts visitors from the length and breadth of the country to see the inspirational ideas provided from the 250 exhibitors.

But the show isn't just an exhibition and includes champagne bars, inspiration sessions and the highly recommended Catwalk show to ensure visitors always have a productive and enjoyable day out!

'Interact With Our Crowd Through Instagram'

The team at The National Wedding Show are always on the lookout for ways to further engage their visitors, as well as building their own presence on social media.

Eventstagram provided the perfect solution. By integrating one of our fully customised slideshows into the permanent backdrop of the Catwalk Show, attendees could interact directly with The National Wedding Show. Exhibitors could gain extra exposure, and The National Wedding Show could build a powerful social media message during the event.

Eventstagram worked closely with the organisers to create a template that not only portrayed their own brands look and feel but also worked with the portrait style 4.5m x 2.5m screen!

'Live Instagram Slideshow'

                

 'Instagram Impact Through Live Event'

1,771 Public 

Photos Taken

3,760 Likes & 

Comments

'Most Liked Instagram Photos'

Photo by @Ciaraelliot

Photo by @katyakatyashehurina

Photo by @s_apapelove

'Instagram Photo Comments' 

Exhibitors and visitors, including many self confessed technophobes, took to the feed in huge numbers throughout the 6 days and voiced their love on Instagram:

“#nationalweddingshow #olympia #weddings #bridesmaids #freebies #samples #woooo!” @rockinthequiff

“b-e-a-udiful dresses! #nationalweddingshow “ @lornaduffield

“Fun day with the girls #thenationalweddingshow#nationalweddingshow” @jackiediss

“Yeah I did get a bit carried way with the feature :)#nationalweddingshow #excitable #techy #bigscreen #pictureinpicture” @jackjones27

'Instagram Growth' 

One of the key reasons for the use of the feed was to build the events following on social media and Eventstagram has certainly done that!

Using Eventstagram has seen a 4319% increase of Instagram photos taken (Spring 2013 vs Autumn 2012)

Eventstagram Launches Its Gold Package!

Eventstagrammers,

The Eventstagram Gold Package is here, live and ready to go! 

As of yesterday your crowds Instagram photos taken at your event can now be displayed live in your own unique event branded slideshow. With Eventstagram Gold we let you loose on our customizing your own template with our online editor as our classic black, grey and pink template is thrown out of the window.

But before you get your metaphorical colouring crayons out let us give you a brief rundown on the features we have included, and some instructions on how to get your discount and access the trial:

Add Your Own Logo Now you can simply upload your own logo to be shown on the instruction and photo page.

Customise Your Own Background Select one of our preloaded backgrounds, a solid color or even upload your own to be the background to your live display.

Choose a Font Select one of our various fonts to display your instructions and users Instagram username.

Select Colour Schemes Use our color picker to choose; font color, hashtag font color, font glow, instruction box color and instruction border color.

Upload additional slides Use your own or select one of our preset instruction or advert slides to be shown intermittently to the audience.

Pre-approve Photos You can now choose to display only pre approved Instagram images. Our moderation tab can be accessed simultaneously to the feed being displayed, through a phone, tablet or second laptop.

Choose From One Of Our Preset Themes Our design team have created a wide range of preset themes for events such as concerts, weddings, parties, conferences, nightclubs  and more.

Extra Time, and Photos and No Branding The Gold package also features a hefty 24 hour run time limit, a maximum of 10,000 photos and no Eventstagram branding on the display.

And All Our Standard Features including a weeks long photos aggregation, your own instruction wording and slideshow customisation such as speed, frequency and animations.

All of these fantastic features are bundled into the Gold product which launched today at 300 credits or $300.

Discount Code

For our followers on Twitter and readers of Blog we have an exclusive 10% discount for any events created before the end of March.

Enter the following when you get to the checkout:

GOLD10

As with all our slideshows, all the features are completely free to trial, with you only paying to remove the watermark before it is displayed on the big screen. Simply select the ‘Create a Free Slideshow’ button next to the package.

If you have any questions about the Gold package or want to talk to us about any of your event requirements please don’t hesitate to get in contact on info@eventstagr.am

Keep enjoying yourselves and entertaining your audiences with live Instagram slideshows,

Yours,

The Eventstagram Team

- info@eventstagr.am
- http://eventstagr.am

Eventstagram Gold Package - It's Nearly Here

The Eventstagram offices have been buzzing with excitement this week. 

Not only did the UK see the sun appear for the first time in what has felt like years on Tuesday, but we are also edging closer and closer to the release of our most exciting update to date. 

When we first launched Eventstagram just over 5 months ago we concentrated on building a platform that displayed a crowds Instagram photos live at an event. We succeed in doing this with both our Bronze and Silver packages, which have received an unprecedented response from clients all over the world. However we knew there was a lot more we could offer.

The first thing on our huge to do list was to create a simple but highly functional template editor where corporate or branded clients such as conferences, exhibitions  festivals and brands could develop their own customised live Instagram slideshow. So on Monday we will be getting a huge marker pen and placing a satisfying cross against that feature as we launch our Eventstagram Gold package.

The $300 product will give users access to an online editor on our site. Here they can upload their own backgrounds and logos, select from fonts and colorways and even add intermittent adverts or instructions to their slideshow. All this can be trialed for free, with payment only taken to remove the watermark before it is displayed. 

Lets see it 

Here is the exciting bit; we have a some photos of the brand new Eventstagram Gold package in action. It's due to launch on Monday 11th March and if you keep watching out on Twitter and Facebook we will have some opening discount offers next week:

Eventstagram at the National Wedding Show

Eventstagram has clients from all over the world, with a huge variety of needs, budgets and time zones!

But, it was here in the UK and at Ollie (our CTO) friend's wedding, where the initial idea for putting a crowds Instagram photos into a live slideshow came about. So, whilst Eventstagram is now servicing huge festivals and conferences around the globe we also want to retain a focus on our UK brides and grooms and we are proud to announce we will be exhibiting at The National Wedding Show both at Olympia in London and the NEC in Birmingham. 

Eventstagram is a perfect tool for brides and grooms. A live display of Instagram images at a wedding reception is great, often humorous, content. It allows the wedding couple to view the event from the perspective of their guests and keep together all the photos their guests have taken on their mobiles. They can even be printed in a photo book from sites such as Printer Pix.

If you're coming to the National Wedding Show, pop onto our stand and have a chat, we can demonstrate exactly how the Instagram photos are streamed to a live slideshow. We are also armed with goodies, fun activities and food and drink!!

Photo by @dorinda0902

3 Great Ways To Help Maximise Your Eventstagram Feed At An Event

Eventstagram, live Instagram feeds for events, are one of the best ways to spur an onslaught of audience engagement and interactivity at your event. But, how can you fully maximise the potential of the live display both within the four walls and away from your event:

1. Feed Sponsorship

Eventstagram offer the opportunity to re-brand any feed with a clients logos and customised identity. How about also using the template to promote the event sponsors? In the example below Elle Stockholm asked the Eventstagram team to include Mercedes Benz - their title sponsor, as a permanent logo next to the rolling users Instagram images. 

2. Professional Photos on the Live Feed

In conjunction with crowd submitted photographs many events have professional photographers taking images throughout the event. Using a Flucard photographers can stream their photos directly to a tablet or phone and then Instagram them onto the screen. Be aware though, it's good to have some professional images, but the best way to engage an audience is to show their own photos! 

3. Interact With Your Eventstagram Users

As users submit photos on the events hashtag you should retweet, repost, pin and comment on them. Sites such as statigr.am allow you to repost Instagram images online with the users handle and repost logo on the original photo. By interacting with the user you are not only boosting your events exposure of the images but you are also encouraging the user to continue to interact with the event and the live Instagram feed. 

 

Gloucester Rugby Fans Show Their Support For Eventstagram

The Event

Gloucester Rugby Club is one of the oldest and most successful Rugby Union teams in the United Kingdom. At their stadium, Kingsholm, the average weekly attendance is over 13,500 . They are cemented  in the top division of Rugby in the UK, regularly contesting for the title .

With their social media presence going from strength to strength it came as no surprise to us that they wanted to display their crowds live Instagram photos before, during and after each of their home games. 

The objectives for implementing our live Instagram slideshow were to:

1.Create an entertaining and interactive display

2.Further extend the outreach of the #gloucesterrugby hashtag across social media.

After only two home games, Eventstagram has already proved to be an unrivalled tool in the clubs efforts to achieve both these targets, and has received extensive praise from fans and staff alike.

The Slideshow 

The live Instagram slideshow, powered by Eventstagram, was our standard Eventstagram template displayed on Gloucester huge screens on either end of the stadium. 

The Instagram Photos

Here are some of our favourite Instagram photos taken by the crowd over the past few weeks:

Photo by @loulablue

Photo by @kim_richards_xx

Photo by @sarahsmith95

Photo by @mrmm2k

The Results

Instagram Use at Gloucester Rugby (22nd December and 5th Jan):

•363 Photos Taken

•1,119 Likes & Comments

•41, 691 Potential Impressions 

Comments

Excited Instagrammers, who were impressed by seeing their Instagram photos appear on the big screen voiced their support on social media for the club:

“Top dogs! #love #gloucesterrugby #boys” @kim_richards_xx

“This is how close I was to the game #insane #gloucesterrugby #earsareringing “ @jwbrookespt

“So this is what ive been up to today! #awesomeday #gloucesterrugby “ @cody771

Twitter (22nd December)

•1,128 Tweets

•314, 131 Total outreach (number of people potentially exposed to the hashtag)

•Biggest Twitter outreach of the whole season when using Eventstagram (22nd Dec and 5th Jan)

Social Media Growth (15th December vs 22nd December)

Instagram

12 photos tagged under #gloucesterrugby on 15/12 (no Eventstagram feed)

128 photos tagged under #gloucesterrugby on 22/12 (Eventstagram feed)

1066% increase in Instagram photos (53% Attendance Increase)

Twitter

202 tweets tagged #gloucesterrugby on 15/12 (no Eventstagram feed)

1,123 tweets tagged  #gloucesterrugby on 22/12 (Eventstagram feed)

555% increase in tweets (53% Attendance Increase)

The Testimonials

“Eventstagram has been a huge success at Gloucester. The fans have become fascinated with the content on the screen, it’s had a real impact on our social media exposure and it brings an interactive element to our match day experience.”

Mike Turner, Commercial Director, Gloucester Rugby Club

Eventstagram Is Keeping Fit

Eventstagrammers, 

As most of you are well into the tough stage of your annual exercise push, we wanted to let you know about our exercise programme.

We struggle to run, we can't really cycle and, well, we have been warned that swimming is not good for our server. So we have spent January working on our flexibility.

Here are some of the things we have been doing to ensure we remain as flexible as Olga Korbut, not just in January, but all year round. 

Bulk Packages

We have begun to work with a number of Event Organisers, Bars, Nightclubs or other venues that require a regular live Instagram feed, to develop custom built packages to suit their requirements. We have a live 2 for 1 deal on our Silver package specifically for regular users, but if you need it more or less often get in contact and we can put together a bundle that lets you use the feed exactly when you need it! 

Custom Designed Templates

We have been working with organisations and individuals of all sizes to develop custom designed Eventstagram slideshows. These range from minor adaptations to full white label designs. We work directly with each customer and can produce solutions to match most budgets. If you’re interested get in finding out more, get in contact on info@eventstagr.am or on our site.




Extra Features

Think there is something we are missing? Want to amalgamate some of our packages together? No worries, get in contact and one of the team will try and help you with information on what we have on offer, what's to come and what we can do for you now to satisfy your requirements.

We hope to hear from you soon, but in the meantime we hope you have fun creating some great live Eventstagram slideshows,

Happy Instagramming,

The Eventstagram Team

- info@eventstagr.am
- http://eventstagr.am